Purple color - a sophisticated color

Purple color is a sophisticated feminine color. It is a mixture of blue, violet and red. Hue depends on the proportion of the mixture and it falls in the category of secondary color.

We seldom see this color in nature, apart from some flowers. So this color surprise us. As the color has artificial personality, we must use it tactfully.

With food photography, we have to be very careful with this color. The placement of this color in food photography should not be dominating except in some ice cream shots, where purple really works.

This color is a bit tricky in some applications. It has its own place in the list as a class apart color, having no support of any natural object. Yet, because of its silky and smooth look, it captures the attention in the composition and blends in it.

Purple color works well even if it is diluted. However, darker shades of purple look murky and should be used with care.

Purple is mostly used in products for women. We rarely see any engineering product or machinery in this color. It is a warm color. It is considered as royal and smooth color. It has a strong dramatic impact on white background. As we feel it like an artificial shade, we take it as a visual shock. That is why it rarely works as a background.

Purple in photography is one of the most dominating color in fashion, as it creates good contrast without much fuss with the skin tone. That silky flow enhances the feminine feel, and the main subject, which is skin tone, and accessories complement each other.

Light with wavelength of 380 to 425 nm gives violet color shade. Purple is actually not falling in to spectral format of VIBGYOR, so it has not a defined wavelength.

On CMYK color mode, it is a mixture of magenta, yellow, cyan and black in various quantity, where magenta is always in larger proportion, and black is in small proportion.

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